About 211 Wisconsin Avenue
INVESTMENT OPPORTUNITY in the heart of Downtown Wisconsin Dells! White Rose Inns is an established, operating hospitality property generating approximately $420,000 in annual gross lodging revenue with substantial upside potential. The multi-building property offers multiple accommodation types, an existing guest base, and a prime walkable location near downtown dining, shopping, entertainment, the Wisconsin River, and area attractions. A new owner can pursue growth through professional revenue management, dynamic pricing, expanded distribution, stronger direct-booking strategies, improved marketing, and reduced reliance on third-party booking platforms. Existing lodging infrastructure and multiple buildings provide flexibility for an owner-operator, hospitality investor, or experienced management group seeking an income-producing asset with proven operating history, immediate revenue, and meaningful opportunities to improve performance in one of Wisconsin’s premier tourism markets.
Features of 211 Wisconsin Avenue
| MLS® # | 2025291 |
|---|---|
| Price | $1,790,000 |
| Square Footage | 12,730 |
| Acres | 0.72 |
| Year Built | 1904 |
| Type | Business/Comm |
| Sub-Type | Restaurant/Supper Club, Motel/Hotel/Bed & Brkfst |
| Status | Active |
| Detailed Status | Active |
| Tax Year | 2026 |
Community Information
| Address | 211 Wisconsin Avenue |
|---|---|
| Area | WISCONSIN DELLS - C |
| City | Wisconsin Dells |
| County | Columbia |
| State | WI |
| Zip Code | 53965 |
Amenities
| Features | Signage available, Security system, Private office(s) |
|---|---|
| Parking | 21-35 spaces |
Interior
Exterior
| Exterior | Wood, Brick |
|---|---|
| Roof | Shingle |
School Information
Additional Information
| Zoning | Commercial |
|---|---|
| Foreclosure | No |
| Short Sale | No |
| RE / Bank Owned | No |
| Year Assessed | 2026 |
Open House Information
Listing Details
| Office | First Weber Inc |
|---|---|
| Contact Info | HomeInfo@firstweber.com |