Choosing a Madison WI Listing Agent

Thinking of selling your Madison WI home? The key to finding a great real estate agent to list your home is to know how to ask the right questions. Given that your home is probably your most valuable asset, you want to make sure you're hiring the Madison WI Realtor who can net you the most money, in the shortest time, with the least amount of hassle.

Before you sit down to interview a Madison Realtor, we suggest you do these three things on the Internet to see what kind of online presence the agent has, a critical component when it comes to today's Internet savvy buyers:

1. What results, if any, do you get when you Google the agent?

2. Is the agent active on social networking sites and real estate blogs that could help sell your home?

3. What sort of website presence does the agent maintain? How good are the search capabilities? How fresh or stale is the design and content?

Next, here are 15 key questions to ask Madison WI Realtors during the interview process:

1. What credentials, designations, education and experience do you have? Do you have a business background and/or technology designation such as e-PRO?

2. What sorts of activities will your marketing strategy comprise?

3. Will I be given a written marketing plan?

4. How does your plan differ from the plan for other homes you're marketing?

5. How much money will you spend to market my home? What portion of that is broker-paid ads?

6. What types of technology will you use to market my home? What sort of results do you get with these technologies?

7. Which websites will you advertise my property on? How can I be sure my house will be found on the Internet?

8. What methods will you use to communicate with me? How often can I expect to hear from you?

9. Are there improvements I should make to my home that will increase its market value?

10. Will you help me stage my home using what I already have - for free?

11. Will a professional photograph my property? How many photos will be used?

12. Will you show me the homes of my competition so I know what I'm up against?

13. Will you provide me with a Comparative Market Analysis (CMA)?

14. What is your track record, unsold inventory of listings, average DOM (Days On Market)? Do you offer a Performance Guarantee?

15. Will you provide references from past clients? Can I call your past clients?

Once you have met with one or more Madison WI Realtors and are deciding who to use to list your home, remember that it's paramount you not make a decision solely based on the highest price you've been quoted. No Realtor can sell your home for more than it is worth. Not only are buyers not willing to overpay, the buyer's lender will appraise the property based on recent comparable sales, not what similar homes in your area are currently listed for. So be sure to base your decision on whether the Madison Realtor you're interviewing with is knowledgeable, creative, and proactive in marketing homes. Lake & City Homes is a real estate firm that definitely possesses Realtors with these qualities.

Check out our testimonials to see what our Madison area clients are saying about Lake & City Homes.

In today's super competitive real estate market, you need marketing expertise that includes the power and reach of the Internet in addition to more traditional forms of real estate marketing. Lake & City Homes gives you the strategic advantage you need to net top dollar now. Contact us today at (563) BUY-SOLD to learn how our comprehensive marketing plan gives you the upper hand regardless of market conditions. Or, fill out a request for a free market analysis of your home. There's no obligation.

If you want to work with professional Realtors that offer an exceptional level of service and outstanding results, Lake & City Homes will be happy to go to work for you. Please contact us by submitting the form below or call us directly at (563) BUY-SOLD.